What's Your Story?

A practical guide to the single most important skill for success - your personal brand - from the inspiring social media sensation and #1 bestselling author. AVAILABLE FOR PRE-ORDER NOW - Every dream needs a story to succeed. Simon Squibb, inspiring social media sensation and No.1 bestselling author of What's Your Dream?, shows you how to tell yours. Your story is a part of you, and as Simon Squibb has learned through his own success as an entrepreneur, knowing how to tell it is often the difference between those who succeed and those who don't.Squibb breaks down the elements of a powerful story. He shows readers how to abandon unhelpful narratives and find ones that will win trust, build an audience, attract customers, inspire investors and turn supporters into superfans. You'll learn how to: Harness pain, proof and passion to build a compelling narrative Craft hooks and create story loops to gain and retain people's attention Grow an audience into a community, as bystanders become supporters and supporters become fans Earn credibility through authenticity to win the trust of your audienceBased on Squibb's thirty years of hard-won experience in business, and drawing on his unique expertise telling viral stories online to millions of people, this book gives you the tools - and confidence - to master your own story and bring your dream to life.Simon Squibb, with more than twenty-two million followers across social media platforms, helps millions of people every month realize that they should have a dream - and shows them how to make it happen. He is known for his viral street videos and interviews. The founder of HelpBnk, a free community-driven platform where entrepreneurs support one another, Simon started his first business while homeless at age fifteen. He is the bestselling author of What's Your Dream?, which has been translated into over thirty languages.